How to Properly Move WordPress From Subdomain to Root Domain

5 min read 22-10-2024
How to Properly Move WordPress From Subdomain to Root Domain

Moving your WordPress site from a subdomain to a root domain can seem like a daunting task, especially if you're not well-versed in web hosting and domain management. However, with the right guidelines and understanding of the steps involved, you can make this transition smoothly. In this comprehensive guide, we will walk you through the necessary actions, strategies, and tips you need to consider for a successful migration.

Understanding Subdomains and Root Domains

Before we get into the technicalities of moving your WordPress site, it’s essential to understand the difference between subdomains and root domains.

  • Root Domain: This is your primary domain name. For example, in example.com, the "example" is the root domain.

  • Subdomain: A subdomain is a subset of your main domain. For instance, blog.example.com is a subdomain. It operates under the primary domain but can host different content.

Migrating from a subdomain to a root domain is often performed for reasons such as simplifying URLs, improving SEO, or consolidating multiple sites.

Why Move From a Subdomain to a Root Domain?

1. SEO Benefits

Search engines tend to favor root domains over subdomains. This is because subdomains can sometimes be treated as separate websites, leading to diluted SEO efforts. By moving to a root domain, you can enhance your site's authority and improve search engine rankings.

2. Improved User Experience

A root domain often provides a more cohesive user experience. Users find it easier to remember and trust a single domain rather than navigating through multiple subdomains.

3. Simplified Management

Managing a single root domain can simplify your workflow. With everything under one domain, you'll have a centralized platform for updates, maintenance, and analytics.

Preparing for the Move

Before you proceed, ensure that you have a complete backup of your WordPress site. This includes databases, themes, plugins, and media files. You can use plugins like UpdraftPlus or BackupBuddy to create a full backup.

Step-by-Step Preparation

  1. Backup Your Website: As mentioned, perform a complete backup of your site. This is crucial in case anything goes wrong during the migration.

  2. Notify Your Users: If your site has a considerable user base, it’s a good idea to notify them about the transition. A simple email or blog post can go a long way in maintaining user trust.

  3. Check Your Hosting Provider: Ensure that your hosting provider allows you to manage both subdomain and root domain settings effectively.

  4. Choose a Maintenance Mode Plugin: Before you start the move, consider using a maintenance mode plugin. This informs visitors that your site is temporarily unavailable and helps avoid confusion.

Moving WordPress: The Step-by-Step Process

Step 1: Update WordPress Settings

  1. Log In to Your WordPress Dashboard: Head over to your WordPress admin panel.

  2. Navigate to Settings: Go to Settings > General.

  3. Update URL: Change the 'WordPress Address (URL)' and 'Site Address (URL)' fields to reflect your new root domain (e.g., https://example.com).

  4. Save Changes: Click 'Save Changes'. After this, you may be logged out and need to log back in to the new URL.

Step 2: Move Files

  1. Access Your Hosting Account: Use an FTP client (like FileZilla) or your host’s file manager.

  2. Download and Move Files: Download all files from the subdomain’s directory (usually a folder named blog or similar) and upload them to the root domain directory (the main folder for your hosting account).

Step 3: Update Database References

  1. Export the Database: Using phpMyAdmin, export your subdomain database.

  2. Search and Replace: Use a script like WP-CLI or a tool like Better Search Replace to update URLs in your database. Change all instances of blog.example.com to example.com.

  3. Import Database: If necessary, import the updated database to your root domain database.

Step 4: Redirect Traffic

  1. Set Up 301 Redirects: Redirect traffic from the subdomain to the root domain. You can do this by editing the .htaccess file located in the root directory. Add the following lines:

    RewriteEngine On
    RewriteCond %{HTTP_HOST} ^blog.example.com [NC]
    RewriteRule ^(.*)$ https://example.com/$1 [L,R=301]
    

    This redirect ensures that users and search engines will automatically be directed to the new location.

Step 5: Test Your Site

After the migration, it’s crucial to test everything thoroughly. Check the following:

  • Ensure all links are working correctly.
  • Review the website's appearance and functionality.
  • Verify that redirects are operating as intended.
  • Check for any broken links or missing content.

Post-Migration Checklist

Once the migration is complete, follow this checklist to ensure everything is functioning correctly:

  1. Update Google Search Console: Inform Google about your domain change by updating your site address in Google Search Console. This can help maintain your SEO efforts.

  2. Update Analytics: Make sure your Google Analytics tracking code reflects the new domain.

  3. Check for Mixed Content: Ensure that all resources (images, CSS, scripts) are loading over HTTPS to avoid mixed content warnings.

  4. Monitor Traffic and Performance: Use tools like Google Analytics and PageSpeed Insights to monitor your site’s performance and traffic after the migration.

  5. Inform External Links: If you have links pointing to your subdomain on external sites, reach out to update those links to your new root domain.

Common Issues and Solutions

1. Broken Links

If you encounter broken links after the migration, consider running a broken link checker tool to identify and fix them.

2. Redirect Loop

A redirect loop may occur if not configured correctly. Double-check your .htaccess rules to ensure they are set up properly.

3. Mixed Content Errors

Mixed content errors appear when your site is set to HTTPS, but some resources load via HTTP. Use the browser’s console to identify and fix these issues.

Conclusion

Moving your WordPress site from a subdomain to a root domain can enhance your SEO, simplify your website management, and provide a more professional appearance to your audience. With proper preparation, careful execution, and thorough post-migration checks, you can ensure a successful transition.

Remember that every website is unique; thus, always keep backups and test extensively. If you find yourself in a bind, don’t hesitate to seek professional assistance. As with any significant change, patience and attention to detail will lead to a fruitful outcome in your website migration.


Frequently Asked Questions

1. Will I lose my SEO rankings after migrating?

No, if you set up proper 301 redirects and update your site address in Google Search Console, your SEO rankings should remain intact.

2. How long will the migration process take?

The duration depends on the size of your site. Generally, it could take anywhere from a few hours to a day to complete the migration properly.

3. Do I need to update my hosting plan?

It depends on your current hosting plan. Check with your hosting provider to ensure that it supports both the subdomain and root domain configurations.

4. What should I do if something goes wrong during the migration?

Revert to your backup immediately, review the process, and try again. Troubleshoot issues using community forums or contact your hosting support.

5. Is there a plugin to simplify this process?

Yes, several plugins can assist with migration, like All-in-One WP Migration or Duplicator, which allow you to transfer your site with a few clicks.

For more information on managing WordPress domains, consider checking out WordPress.org’s official guide.